The Do-it-Yourself Business Promotion
Even if your budget cannot accommodate an outside consultant you can still launch your own promotion. Remember, too, that what you can save in money, you’ll spend in time. Here are some tips…
1. Conduct your own market research.State and federal governments collect lots of useful data – so do trade associations and local chambers of commerce. Know your target market and potential costumers. Find out what they want. Study the product you intend to offer, and test if it would work out for your target consumers.
Full Article: The Do-it-Yourself Business Promotion